Case Analysis

Please read the following news clips about Grupo Elektra case assigned for this Learning Week:
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Grupo Elektra at the base of the Pyramid
https://www.actinver.com/cs/groups/public/documents/actinver/dmvy/mde2/~edisp/actinver016571.pdf
GRUPO ELEKTRA, At the Base of the Pyramid.pdf
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Grupo Elektra – About Us
http://www.grupoelektra.com.mx/en/sustainability/about-us.html (Links to an external site.)Links to an external site.
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Grupo Elektra Launches Its Omnichannel Strategy and Facilitates Access to Ecommerce in Mexico With Its Online Store: www.elektra.com.mx
https://finance.yahoo.com/news/grupo-elektra-launches-omnichannel-strategy-172717472.html (Links to an external site.)Links to an external site.
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Retailer Grupo Elektra Buys Blockbuster Chain in MexicoIntention Is to Upgrade Technology, Add Financial Services
https://www.wsj.com/articles/retailer-grupo-elektra-buys-blockbuster-chain-in-mexico-1389734803 (Links to an external site.)Links to an external site.
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Mexican Billionaire Buys Advance America, Largest Payday Lender In U.S
https://www.forbes.com/sites/erincarlyle/2012/04/23/mexican-billionaire-buys-advance-america-largest-payday-lender-in-u-s/#1be9dae61799 (Links to an external site.)Links to an external site.
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Part III. Case Study: A Successful Distribution Alliance Grupo Elektra and Western Union
http://www.latinfinance.com/Article/1438724/Part-III-Case-Study-A-Successful-Distribution-Alliance-Grupo-Elektra-and-Western-Union.html#/.WgDgOmiPK5o (Links to an external site.)Links to an external site.
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and please analyze and answer the following questions:

What’s this Company Doing Business in LATAM Case about?
Which are the three most Critical Issues of this  Company Doing Business in LATAM Case? Please explain 

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