HND Business Management Unit 1:Business Environment Outcome 1:Understand the organizational purposes of business. Outcome 2:Understand the nature of national environment in which the business operates Outcome 3:Understand the behaviour of organizations in their marketenvironment Outcome 4:Assess the significance of global factors that shape nationalbusiness environment Scenario
Understanding the relationship between businesses and the environment within which the business operate is very important in shaping the behaviour of the business. In your role as an assistant to the Business Development Manager, you will need to develop strategies that allow your organization to meet its purposes in ways that comply with the relevant legal and regulatory frameworks. This would involve intensive research on the organizational purposes and the nature of the environment in which the business operate.
TASK One: Group presentation – 25 March 2013 (PT): Exam – 25 March 2013 (NR) (P1, P2, P3) P1Identify the purposes of different types of organization. P2Describe the extent to which an organization meets the objectives of different stakeholders P3Explain the responsibilities of an organization and strategies employed to meet them Guidelines to achieve * P1: You must describe different types of organizations in order to identify the purposes of the organization (e. . public sector, municipality, charity, private sector, PLC, and briefly explain aims, purpose and objectives of each etc). Discussion of vision, mission, goals an objectives of various organizations will be needed * P2: Discuss different types of stakeholders involved with an organization Stakeholders could include staff, unions, suppliers, customers, banks, shareholders, national and local media, community, authorities, government etc.
Describe the extent to which an organization meets the objectives of its stakeholders; Stakeholders mapping, analysis and suggested strategies * P3: Summarize areas of responsibilities to customers, owners, shareholders, employees, suppliers, to physical environment and possibly to local, national and international community, etc Explain strategies (long term approaches) employed to meet them by a specific organization. TASK Two: Report – 22 April 2013 (P4, P5, P6, M1)
P4Explain how economic systems attempt to allocate resources effectively P5Assess the impact of fiscal and monetary policy on business organisations and their activities P6Evaluate the impact of competition policy and other regulatory mechanisms on the activities of a selected organization. M1Identify and apply strategies to find appropriate solutions Guidelines to achieve: * P4 : Briefly describe main economic systems like socialism, state economy, etc. and explain how each economic system attempts to allocate resources (people, raw material, money etc) effectively; * P5 : Explain the governmental policies (e. . monetary, fiscal, social,) explain how the taxation level, interest rate, value of the pound and euro will positively or negatively affect business organization, * P6 : Choose any national or international organization and discuss how it is constrained by competition policies e. g. regarding monopolies and by regulations (good examples might be UK supermarket chains or airport operators) * M1 : Analyse the economic system and governmental policies of the UAE and evaluate how does the UAE attempts to allocate resources effectively.
TASK Three: Report – 22 April 2013 (P7, P8, P9, M2, D1) P7Explain how market structures determine the pricing and output decisions of businesses P8Illustrate the way in which market forces shape organizational responses using a range of examples P9Judge how the business and cultural environments shape the behaviour of a selected organization M2Select and apply appropriate methods to different market types D1Use critical reflection to evaluate own work and justify valid conclusions Guidelines to achieve: P7: Describe different market structures (perfect competition, monopoly, monopolistic competition, etc. ) and describe how they affect pricing, distribution, product and service offering (good example is where there is a substantial competition, many suppliers and range of products and services for customers to choose from, another example is where there are few providers, little competition but high demand) * P8 : Discuss the market forces like, demand and supply, pricing decisions, customer expectations, market conditions, competition etc. nd explain how the organizations need to respond to or react to those market factors ( for examples: supermarkets offering many more old brands, or low cost products ) * P9 : Select any national or international business organization and describe how it changes its behavior with changes in the external environment for example in conditions of recession, demographic change, etc. you can also consider if the organization changes over and see how it would respond to cultural differences * M2 : Analyse the market structures prevailing in the UAE in the Aviation Industry. D1 : Realistic improvements should be proposed for effective government policies and allocation of resources against defined characteristics for the success of the UAE economy based on the analysis done in the Merit work. TASK Four: Report – 22 April 2013 (P10, P11, P12, M3, D2) P10Discuss the significance of International Trade to UK business organisations P11Analyse the impact of global factors on UK business organizations P12Evaluate the impact of policies of the European Union on UK business organizations M3Present and communicate appropriate findings D2Demonstrate convergent/lateral/creative thinking
Guidelines to achieve: * P10 : Describe the importance of International Trade and reasons of going international. You need to look at import as a mean to satisfy business raw material needs and customers needs but more importantly you must look at export and consider how much the UK earn from this and how critical it is for the UK economy * P11 : Research and discuss the negative and positive impact of global factors (PESTEL) on UK business organizations . you could look on the negative effect on the euro problems, consider factors such as shortage of raw materials, metal, food, etc. r growing demand from developing countries for products and services * P12 : Discuss the developments of European Union and European Monetary Union; Describe at least two EU policies (working conditions, welfare, and freedom of labour movement) and look on the positive and / or negative effects these might have on UK businesses * M3 : Analyze the implications of European Union policies on a selected UK based business organization (using any two EU policies) * D2 : Assess the current situation of EU and EMU and express your critical thinking on the decision of the UK to not be a part of the EMU policy.
TASK| CRITERIA| ASSESSMENT| DUE DATE| 1| P1, P2, P3| Group presentation (PT)Exam| 24/26 March 201325 March 2013| 2, 3 and 4| P4 – P12, M1, M2, M3, D1, D2| Individual report| 22 April 2013| Note: * Follow the report style (Arial font, size 12, with 1. spacing, black color) with appropriate title page, page numbers, Titles & sub-titles, Introduction, Conclusion, Bibliography; * Turnitin Certificate is mandatory otherwise the assignments will not be graded. * Sources of information and references are not included in your word count * Word length: Approx. 3500 words (outcomes 2-4) If you need any further assistance with this assignment please contact your tutor