Sostac™ E-Marketing Plan

What is SOSTAC™ ? The SOSTAC Planning System is one of the most powerful planning systems ever developed. Simple but extremely effective, as it contains all the ingredients vital for the perfect marketing plan. Whether a blue chip, like IBM and BT, or small business, professionals who discover SOSTAC Planning System embrace it for life. This method will help you to create, write and develop your marketing plan by breaking down into six elements: Situation analysis, Objectives, Strategy, Tactics, Action and Control. How does it work on B2B company e-marketing plan? 1.
Situation analysis Internal audits Current internet marketing audit (business, marketing and internet marketing effectiveness) Audience composition and characteristics Reach of web site, contribution to sales and profitability Suitability of resources to deliver online services in face of competition External audits Marco-economic environment Micro-environment C new marketplace structures, predicted customer activity Competition C threats from existing rivals, new companies and intermediaries Assess opportunities and threats (SWOT analysis) Markets and product positioning
Methods of creation of digital value and detailed statement of customer value poposition 2. Objective analysis corporate objectives of online marketing detailed objective; tangileb and intangible benefits online value promotion 3. Strategy definition investment and commitment to online channels market and product positioning target market strategies C statement of prioritized segments, new segments, online value proposition and differential advantage, significance of non-customer audiences? Change management strategy 4. Tactics Product. Promotion Price Place People 5. Actions Specify

Save Time On Research and Writing
Hire a Pro to Write You a 100% Plagiarism-Free Paper.
Get My Paper

Tasks Resource Partnering and outsourcing Budget including cost for development, promotion and maintenance Staff Implement Risk assessment Legal issues Team organization and responsibilities Development and maintenance process 6. Control Identify a measurement process and metrics covering: Business contribution (channel profitability C revenue, costs, return on investment) Marketing effectiveness (channel outcomes C leads, sales, conversion, rate, channel satisfaction) Online marketing effectiveness (channel behavior C page impressions, visitors, repeat visits, conversion rates)

Fountain Essays
Calculate your paper price
Pages (550 words)
Approximate price: -

Why Work with Us

Top Quality and Well-Researched Papers

We always make sure that writers follow all your instructions precisely. You can choose your academic level: high school, college/university or professional, and we will assign a writer who has a respective degree.

Professional and Experienced Academic Writers

We have a team of professional writers with experience in academic and business writing. Many are native speakers and able to perform any task for which you need help.

Free Unlimited Revisions

If you think we missed something, send your order for a free revision. You have 10 days to submit the order for review after you have received the final document. You can do this yourself after logging into your personal account or by contacting our support.

Prompt Delivery and 100% Money-Back-Guarantee

All papers are always delivered on time. In case we need more time to master your paper, we may contact you regarding the deadline extension. In case you cannot provide us with more time, a 100% refund is guaranteed.

Original & Confidential

We use several writing tools checks to ensure that all documents you receive are free from plagiarism. Our editors carefully review all quotations in the text. We also promise maximum confidentiality in all of our services.

24/7 Customer Support

Our support agents are available 24 hours a day 7 days a week and committed to providing you with the best customer experience. Get in touch whenever you need any assistance.

Try it now!

Calculate the price of your order

Total price:
$0.00

How it works?

Follow these simple steps to get your paper done

Place your order

Fill in the order form and provide all details of your assignment.

Proceed with the payment

Choose the payment system that suits you most.

Receive the final file

Once your paper is ready, we will email it to you.

Our Services

No need to work on your paper at night. Sleep tight, we will cover your back. We offer all kinds of writing services.

Essays

Essay Writing Service

No matter what kind of academic paper you need and how urgent you need it, you are welcome to choose your academic level and the type of your paper at an affordable price. We take care of all your paper needs and give a 24/7 customer care support system.

Admissions

Admission Essays & Business Writing Help

An admission essay is an essay or other written statement by a candidate, often a potential student enrolling in a college, university, or graduate school. You can be rest assurred that through our service we will write the best admission essay for you.

Reviews

Editing Support

Our academic writers and editors make the necessary changes to your paper so that it is polished. We also format your document by correctly quoting the sources and creating reference lists in the formats APA, Harvard, MLA, Chicago / Turabian.

Reviews

Revision Support

If you think your paper could be improved, you can request a review. In this case, your paper will be checked by the writer or assigned to an editor. You can use this option as many times as you see fit. This is free because we want you to be completely satisfied with the service offered.