INDUSTRY ANALYSIS PAPER INSTRUCTIONS
An in depth managerial analysis of a selected industry such as airlines, online retail, social media, etc.
Subject: Identify an industry which uses Data Mining as a major component of business analytics to make business decision
Occasion: An APA style paper, with in text citations and a fully documented reference page
Audience: A reader that is not familiar with concepts of Data Mining and how they apply to business applications
Purpose: To inform the reader of Data Mining concepts and how they apply to business decisions as exampled in the selected industry
MAJOR TOPICS TO BE ADDRESS:
● How is Data Mining used in conjunction with Business Analytics (topics for consideration as applicable):
Analytics
Business Intelligences
Descriptive Modeling
Data Science Practitioners
Machine Learning
Predictive Analytics/Predictive Modeling
Association Rule
Recommendation Systems
Forecast Modeling
● What is the scale of the industry Big Data
Volume
Velocity
Variety
Veracity
● The future
Discuss how Data Mining can be used to deal with potential threats and provide opportunities for the industry moving into the future
LENGTH:
Double spaced, one inch margins, 12-point font document in sufficient length for the Purpose and to address the Major Topics provide above. You should also have a cover page and a reference page.
Please refer to the Grading rubric for point allocations.
TOPIC: Airlines